How Your Speaking, Media, and PR Can Work Together with Wendy Glaister: Podcast Ep. 115 | Speaking Your Brand

How Your Speaking, Media, and PR Can Work Together with Wendy Glaister: Podcast Ep. 115

Carol Cox Business, Home, Marketing, Podcast, PR and Media Leave a Comment

What happens when lots of good things start happening to you and your business, as more people and organizations are recognizing you as a rising star in your industry? You may be tempted to back off your visibility, thinking the organic growth will continue. However, an even better strategy is to accelerate your visibility and go after bigger opportunities: TV, …

Building Your Thought Leadership Platform with Lisa Zawrotny [Coaching]: Podcast Ep. 114 | Speaking Your Brand

Building Your Thought Leadership Platform with Lisa Zawrotny [Coaching]: Podcast Ep. 114

Carol Cox Home, On-Air Coaching, Podcast, Presentations, Thought Leadership Leave a Comment

What are the elements of being a thought leader? What does it mean to be a thought leader? How can you build your thought leadership platform? As a speaker, you are seen as a leader, an authority, an expert in your space, which is why many of us want to speak to share our big idea to larger audiences. In …

Storytelling Isn’t Enough - Your Content Needs to be E.P.I.C.: Podcast Ep. 113 | Speaking Your Brand

Storytelling Isn’t Enough – Your Content Needs to be E.P.I.C.: Podcast Ep. 113

Carol Cox Home, Podcast, Presentations, Storytelling, Visibility 2 Comments

I gave this presentation on E.P.I.C. content 4 times to 4 different groups in a recent 2-week period. Whew! In this episode, you’ll hear the presentation itself as well as why I decided to include certain things, like video and music clips. Why this topic? Business storytelling has been all the rage for the past few years: we’ve been told …

Deciding On Your Signature Talk Topic with Teresa McCloy [Coaching]: Podcast Ep. 112 | Speaking Your Brand

Deciding On Your Signature Talk Topic with Teresa McCloy [Coaching]: Podcast Ep. 112

Carol Cox Home, On-Air Coaching, Podcast, Signature Talk Leave a Comment

If you have multiple aspects of your business or of the work you do with your clients, it can be challenging to figure out what’s the best topic and content to use for your signature talk. Should you just pick one? Should you have two different signature talks? Should you try to combine them? The answer could be yes to …

Make More Time for Speaking and Visibility with Clockwork Principles with Adrienne Dorison: Podcast Ep. 111 | Speaking Your Brand

Make More Time for Speaking and Visibility with Clockwork Principles with Adrienne Dorison: Podcast Ep. 111

Carol Cox Business, Home, Podcast, Public Speaking, Visibility Leave a Comment

I’m obsessed with the book “Clockwork” by Mike Michalowicz (who also wrote “Profit First”). I read it the first weekend it came out last fall and it has revolutionized the way I look at my business. When a mutual colleague offered to connect me with Adrienne Dorison, the co-founder of Run Like Clockwork™, I jumped at the chance to have …

Making the Most of Speaking at Trade Shows and Conferences with Sue Monhait: Podcast Ep. 110 | Speaking Your Brand

Making the Most of Speaking at Trade Shows and Conferences with Sue Monhait: Podcast Ep. 110

Carol Cox Events, Home, Networking, Podcast, Presentations, Visibility Leave a Comment

When you speak at a conference or trade show, have you thought about how you can invite the audience to continue the conversation with you after your session? In this episode, my guest Sue Monhait shares strategies she uses when she speaks at trade shows – and she’s done it a lot! Sue has two different kinds of businesses: one …

How to Put On a Winning Workshop with Carol Cox and Diane Diaz: Podcast Ep. 109 | Speaking Your Brand

How to Put On a Winning Workshop with Carol Cox and Diane Diaz: Podcast Ep. 109

Carol Cox Business, Home, Podcast, Presentations, Visibility Leave a Comment

This episode is jam-packed with what you need to know to put on your own paid workshop. I recently co-hosted a workshop on Personal Branding and Visibility with Diane Diaz, founder of The Brand Teacher and a Speaking Your Brand coach. From deciding on the topic and price to selling seats to determining the agenda, we lay it all out …

NLP Can Make You a Better Speaker with Candice Czaplak: Podcast Ep. 108 | Speaking Your Brand

NLP Can Make You a Better Speaker with Candice Czaplak: Podcast Ep. 108

Carol Cox Home, Podcast, Presentations, Public Speaking Leave a Comment

You want to feel more confident and prepared for your speaking engagements, especially if it’s an important one like the first time delivering your signature talk or a big keynote or a TEDx talk. But, oftentimes, our minds and thoughts get in our own way. I first heard about NLP a few years ago in a sales context but didn’t …

Make Your Presentations More Brain-Friendly Using Behavioral Economics with Melina Palmer: Podcast Ep. 107 | Speaking Your Brand

Make Your Presentations More Brain-Friendly Using Behavioral Economics with Melina Palmer: Podcast Ep. 107

Carol Cox Home, Podcast, Presentations, Public Speaking Leave a Comment

I love this line from my guest: “Our brains are lazy.” That includes your audience’s brains (no offense). Knowing this, how can you make your presentations more brain-friendly, engaging, and persuasive? In this episode, Melina Palmer, who has a Master’s degree in Behavioral Economics, shares with us how we can use behavioral economics principles to be better speakers. Melina breaks …

Get More Speaking Opportunities with a Powerful Personal Brand with Diane Diaz: Podcast Ep. 106 | Speaking Your Brand

Get More Speaking Opportunities with a Powerful Personal Brand with Diane Diaz: Podcast Ep. 106

Carol Cox Branding, Business, Home, Podcast Leave a Comment

We hear the term “personal brand” a lot, but do we know exactly what it means and how to use our personal brand to get more speaking opportunities? Imagine getting requests from organizers to speak at their conferences and events without you having to pitch them and, even better, getting paid speaking engagements. That’s what having a powerful personal brand …

Tips for Speakers - From Negotiating Your Fee to Opening Your Talk with Mia Voss: Podcast Ep. 105 | Speaking Your Brand

Tips for Speakers – From Negotiating Your Fee to Opening Your Talk with Mia Voss: Podcast Ep. 105

Carol Cox Events, Home, Podcast, Presentations, Public Speaking 1 Comment

Get ready for a whirlwind conversation on all things speaking! I guarantee you will learn something you didn’t know before. For instance, do you have a walk-on song? If so, let us know in the Speaking Your Brand Facebook group. (Join for free at https://www.speakingyourbrand.com/join.) Want to hear what mine is? I share in the group the day this episode …

The Key Question to Ask Yourself to Find Your Core Message with Nettye Johnson [Coaching]: Podcast Ep. 104

Carol Cox Home, On-Air Coaching, Podcast, Presentations, TEDx Leave a Comment

You may have a twinkling of an idea for your topic for your signature talk, keynote, or TEDx talk, but perhaps you’re not sure where to go from there. How can you take your idea, expand upon it, and make it your own? In this on-air coaching call, you’ll hear the key questions I ask my clients to help find …

How to Become a Keynote Speaker with Laura Gallaher [Coaching]: Podcast Ep. 103 | Speaking Your Brand

How to Become a Keynote Speaker with Laura Gallaher [Coaching]: Podcast Ep. 103

Carol Cox Events, Home, On-Air Coaching, Podcast, Public Speaking, TEDx Leave a Comment

If one of your goals is to become a keynote speaker, this episode will help you identify the stepping stones to get you there. My guest in this episode, Laura Gallaher, was on the podcast about a year ago (episode 54), talking about how to build trust with your teams and audience, based on a powerful workshop experience I had …

Getting Local Media and Publicity to Expand Your Visibility with Amanda Berlin: Podcast Ep. 102 | Speaking Your Brand

Getting Local Media and Publicity to Expand Your Visibility with Amanda Berlin: Podcast Ep. 102

Carol Cox Home, Podcast, PR and Media, Visibility Leave a Comment

You’re speaking, you’re podcasting, you’re creating videos to increase your visibility. Have you thought about expanding your visibility strategy to include “traditional” media like TV, radio, and magazines? Appearing on TV and radio as a political analyst over the past 12 years has been a vital part of building my personal brand and visibility, not only in my local market …

Expanding Your Personal Story into a Universal Message with Nicole Rochester, M.D.: Podcast Ep. 98 [Coaching]

Carol Cox Home, On-Air Coaching, Podcast, TEDx Leave a Comment

You may have had an experience, a situation, a life event that caused you to change how you looked at the world or led to a new understanding of how something is wrong and needs to be changed. Your personal story can have a powerful impact on an audience. But, for it to spark a movement, to cause others to …

Thinking Bigger - I Get Coached On-Air by Geraldine Carter: Podcast Ep. 097 | Speaking Your Brand

Thinking Bigger – I Get Coached On-Air by Geraldine Carter: Podcast Ep. 097

Carol Cox Home, On-Air Coaching, Podcast, Visibility, Women & Gender Leave a Comment

 Whew, this episode was much harder than I had anticipated. You’ve heard me coach my clients and members of the Speaking Your Brand community on this podcast. On-air coaching calls are some of the most popular episodes because we go deep and you get to hear what it’s like to be in a coaching session. After hearing Geraldine Carter …