Susanna Barkataki on the Speaking Your Brand podcast

Podcast Ep. 10: [Coaching] Identifying a Target Market Ready and Eager for What You Offer with Susanna Barkataki

Carol Cox Branding, Business, Home, Podcast 0 Comments

Subscribe to the podcast on iTunes. If you’ve struggled with figuring out who your ideal target market is, what problems and needs they have, and what results you can get for them, this coaching episode is going to show you the process I use with my clients to help them identify this. We know that in our businesses and in …

Donna Cravotta on the Speaking Your Brand podcast

Podcast Ep. 009: [Training] Social Media for Speakers and Thought Leaders with Donna Cravotta

Carol Cox Home, Marketing, Podcast, Presentations 0 Comments

Subscribe to the podcast on iTunes. You are going to get so much out of my conversation with Donna Cravotta, who is a social media expert and founder of Social Pivot PR. This episode is part coaching – I give Donna feedback on her presentation content and how she should position herself. And then it leads into training. Donna is so …

Danielle Liss on the Speaking Your Brand podcast

Podcast Ep. 8: [Coaching] Topics Worthy of a Keynote with Danielle Liss

Carol Cox Home, Podcast, Public Speaking 0 Comments

Subscribe to the podcast on iTunes. What kind of topics are worthy of a keynote versus a presentation you would do in a workshop or breakout session? How can you position what you offer so that clients see you as a go-to expert rather than a one-time or infrequent purchase? Both of these questions are key if you’re looking to expand …

Loren Margolis on the Speaking Your Brand podcast

Ep. 6: Why Your Business Needs Diversity with Leadership Expert Loren Margolis

Carol Cox Business, Home, Podcast, Public Speaking, Thought Leadership, Women & Gender 0 Comments

Subscribe to the podcast on iTunes. Whether you’re an entrepreneur, an executive, or a professional, you’re a leader, especially if you’re speaking in front of groups of people. It’s important to be aware of the diversity (or lack thereof) in our businesses and in our networks – it’s good for us as people and it’s good for our company’s bottom …

Edie Berg on the Speaking Your Brand podcast

Ep. 5: [Coaching] Niching & Pitching for Business Success with Edie Berg

Carol Cox Business, Home, Podcast 0 Comments

Subscribe to the podcast on iTunes. It seems counter-intuitive, but it’s true: the narrower the niche for your business (or podcast), the more successful it will be. In this episode, I talk with my guest Edie Berg about her shift in focus from strong women to strong Jewish women, some of her concerns in making this change, and why she …

Shelli Warren on the Speaking Your Brand podcast

Ep. 4: [Coaching] Attracting Clients through Speaking & Podcasts with Shelli Warren

Carol Cox Business, Podcast, Public Speaking 0 Comments

Subscribe to the podcast on iTunes. Shelli Warren of SheConnex spent 25 years as an executive leader and trainer at a Fortune 500 company and is now a success coach helping other women launch their own encore careers as entrepreneurs. I met Shelli through the mastermind we’re currently in together and have been so impressed with her wisdom and her …

Deconstructing My Podfest Presentation on the Speaking Your Brand podcast

Ep. 3: [Training] How I Created My Podfest Presentation

Carol Cox Home, Podcast, Presentations 0 Comments

Subscribe to the podcast on iTunes. In this episode of the Speaking Your Brand podcast, I’m taking you behind the scenes as I deconstruct the key elements of the presentation I recently gave at Podfest Multimedia Expo, which is a podcasting conference. I’ll do the speech for you (it’s less than 7 minutes) and then I’ll deep dive into why I chose this topic, …

Diane Diaz on the Speaking Your Brand podcast

Ep. 2: [Coaching] Taking Your Speaking to the Next Level with Diane Diaz

Carol Cox Podcast, Public Speaking 0 Comments

Subscribe to the podcast on iTunes. Diane Diaz is the founder of The Brand Teacher and a self-described brand geek. She worked in the corporate world for 15 years doing marketing and branding and now teaches branding classes at the same university where I teach, which is how I met Diane 8 years ago. Diane has been doing speaking engagements …

Heather Ryan on the Speaking Your Brand Podcast

Ep. 1: [Coaching] Getting Paid Speaking Gigs with Heather Ryan

Carol Cox Home, Podcast, Public Speaking 0 Comments

Subscribe to the podcast on iTunes. Heather Ryan looks like an elementary school teacher, but for 14 years she served as a Special Agent with NCIS (no wonder she was so effective under cover and as an interrogator!). Now, she teaches effective safety techniques for women and offers innovative prevention education for men, from college campuses to organizations and corporations. …

Chameleon vs. Peacock

Are you a chameleon or a peacock?

Carol Cox Branding, Home, Signature Talk 0 Comments

Chameleons seem pretty cool. They’re brightly colored, adaptable, able to go with the flow and fit in regardless of the environment. I identify a lot with being a chameleon: I can jump from group to group and converse on any number of topics, from code and artificial intelligence to history and politics to business and marketing. There’s nothing inherently wrong …

Rumi quote

This will set you apart as a speaker

Carol Cox Home, Newsletter, Signature Talk, TEDx, Thought Leadership 0 Comments

I’ve been listening to TEDx talks by women to find potential guests for my new podcast. Their talks are well done – good delivery on important topics in women and leadership. But most of them are missing that X factor that makes them intriguing and memorable. They haven’t moved beyond the WHAT into the WHY, from platitude to provocative. And …

Stepping stones to get you to a Keynote or TEDx stage

Stepping Stones to Get You to a Keynote or TEDx Stage

Carol Cox Home, Newsletter, Public Speaking, TEDx 0 Comments

If you’re reading this, I know you’re interested in upleveling your speaking. You imagine yourself as the keynote speaker at an important conference in your industry or you’re standing on a stage giving a TEDx talk that blows the audience away. I know you’re fully capable of doing this. But, here’s the thing: to get to that destination, you can’t …

3 stages we go through as entrepreneurs and speakers

3 Stages We Go Through as Entrepreneurs and Speakers

Carol Cox Business, Home, Newsletter 0 Comments

There are three stages we go through as entrepreneurs and even as speakers: Experimentation, Intention, and Growth. Because my business was still new in 2016, I was all about Stage 1 – Experimentation: trying different things to see what worked and what didn’t, what I liked doing and what I didn’t, which kinds of clients got the best results from …

Where can you add your light?

Your voice is needed

Carol Cox Home, Newsletter 0 Comments

“Ha, you haven’t heard me sing,” I thought to myself as one of the Kirtan* musicians reassured the group of us that no one has a bad voice. We were sitting in a semi-circle on the floor in the yoga studio, the lights dimmed, candles glowing, cold air lightly seeping in on a brisk wintry night in Florida. The two …