Marketing
Are You an Influencer, an Expert, or a Thought Leader? with Carol Cox: Podcast Ep. 232
What’s the difference between an influencer and a thought leader? And what’s the difference between an expert and a thought leader? Which one you choose will determine the kind of content you create and where (what platforms) you should be spending your time and focus. Most likely, you’re currently in the expert category (which…
Read MoreYou Say You Want to be a Thought Leader: What That Really Means & How to Find Your Voice with Carol Cox and Diane Diaz [Finding Your Voice Series]: Podcast Ep. 180
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Have you struggled to figure out what to say, whether it’s on a social media post or in a presentation? Have you stopped yourself from sharing something because you weren’t sure what the reaction would be? Do you feel like there’s something deeper, more meaningful, more impactful you want to say, but you haven’t…
Read MoreHow Public Speaking Built My Businesses: Lessons and Mistakes: Podcast Ep. 155
Public speaking has undoubtedly been one of the key factors in building 3 different businesses over the last 18 years. You’ll hear the lessons and mistakes I learned, so you can use speaking effectively and strategically as part of your overall marketing strategy, whether you’re newer in your business or years in. Why does public…
Read MorePodcast Pitching and Guesting with Angie Trueblood [Goals & Planning Series]: Podcast Ep. 150
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Do you have being a guest on podcasts as one of your goals for 2020? It’s a fantastic way to reach new audiences, build relationships with podcast hosts, and hone your message. But, there’s definitely a *right* way and a *wrong* way to pitch podcast hosts. As a podcaster, I get email pitches every day.…
Read MorePositioning Your Brand for Business Growth with Lisa Princic [Leadership Series]: Podcast Ep. 142
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As we continue our series on Leadership, how can you position your brand, both as a speaker and as an entrepreneur, for growth? When you’re seen as a leader in your industry, you’re going to attract premium clients and speaking engagements. My guest is Lisa Princic, who was my first business coach in 2015 and…
Read MoreHow Your Speaking, Media, and PR Can Work Together with Wendy Glaister: Podcast Ep. 115
Carol Cox on the Gift Biz Unwrapped Podcast: You Deserve to Be Heard (Ep. 200)
Leveraging LinkedIn for Speakers with Diane Diaz: Facebook LIVE Show #002
Are you optimizing your LinkedIn profile to attract speaking opportunities? In this Facebook LIVE on Tuesday, October 16 at 4 pm Eastern / 1 pm Pacific, guest expert Diane Diaz of The Brand Teacher will share with us her LinkedIn Power Framework. You’ll learn how to use LinkedIn to build your brand as a speaker,…
Read MoreBook Writing and Using Your Book to Get Speaking Gigs with Julie Broad: Facebook LIVE Show #001
Watch the Facebook Live video replay of my interview with Julie Broad of Book Launchers. We talk about strategies for writing, publishing, and promoting your non-fiction book, including: How important are the book title and chapter titles What’s the best way to start the writing process What to do if you feel like you have…
Read MoreHow to Generate Leads From Your Podcast with Stacey Ogden [Coaching]: Podcast Ep. 086
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Do you have a podcast – or video series or blog – but aren’t getting leads from it as you had expected? You know your content is good – you’re getting listeners and viewers and readers – but, when it comes to making money as a result of that content, it’s crickets (and an empty…
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