Branding
Aligning Your Wardrobe with Your Brand with Jennifer Mackey-Mary: Podcast Ep. 070
How can your wardrobe align with and reflect your brand and make you feel confident, so that you attract your ideal clients, whether you’re speaking, on video, or at a networking event? My guest is wardrobe stylist Jennifer Mackey-Mary, founder of Apple + Pear Wardrobe. We talk about what you should wear on stage…
Read MoreCarol Cox on Business SHEnanigans: When brands get political
What happens when brands get involved in politics, either of their own choice or because they’re forced to respond. I talked with hosts Kathy Klotz-Guest and Kerry Gorgone on the Business SHEnanigans show.
Read MoreContent Creators Summit
How can you create the best content for your audience, whether it’s written, audio, or video? Check out the Content Creators Summit* hosted by Kim Doyal. Kim and I had a fantastic conversation about podcasting, public speaking, and branding. *Note: This is an affiliate link but you can attend for free live March 6-9, 2018. You…
Read MoreWhat It’s Like to be an Influencer with Jeanette Johnson: Podcast Ep. 053
What is it like to have over 1.25 million visits to your blog every year and over 250,000 followers on social media? My guest is well-known fashion blogger Jeanette Johnson, who started her blog way back in 2010, before influencer marketing was a thing. Since then, her business and brand have skyrocketed and Jeanette…
Read MoreInterview with BizChix 278: [High Performing Women] Gaining Visibility AND Clients Through Speaking with Carol Cox
How can public speaking help you gain visibility for your business, and find new clients? In this interview with BixChix I share techniques to excavate your stories, define your core message, and create a breakthrough brand that grows your business. It’s a noisy world out there! You need to create a powerful brand that…
Read MoreBuilding Your Company Brand with Values and Vision with Marci McCue of Flipboard: Podcast Ep. 027
Subscribe to the podcast on Apple Podcasts. How important are values to your company’s brand and culture? For Flipboard, a social news magazine that launched as one of the first breakout iPad apps in 2010 and now has over 100 million monthly active users, it’s been central to their decision making and their success. In…
Read MoreInterview with Food Blogger Pro 106: Discovering Your Unique Brand with Carol Cox
How would you define your brand? This week I talk to Bjork of Food Blogger Pro about refining your brand and sharing your story. It’s an interesting and important question to answer about your business. I think it’s even more important to gauge how your audience defines your brand. Once you understand that, you can then refine your brand and…
Read MoreIdentifying a Target Market Ready and Eager for What You Offer with Susanna Barkataki [Coaching]: Podcast Ep. 010
Subscribe to the podcast on Apple Podcasts. If you’ve struggled with figuring out who your ideal target market is, what problems and needs they have, and what results you can get for them, this coaching episode is going to show you the process I use with my clients to help them identify this. We know…
Read MoreFinding Your Unique Message to Stand Out with Puja Madan [Coaching]: Podcast Ep. 007
Subscribe to the podcast on Apple Podcasts. How can you set yourself apart from others in your field? What makes your approach different? We all have something that is unique to us, but it’s hard for us to see it in ourselves because we take it for granted – it’s with us all the time,…
Read MoreAre you a chameleon or a peacock?
Chameleons seem pretty cool. They’re brightly colored, adaptable, able to go with the flow and fit in regardless of the environment. I identify a lot with being a chameleon: I can jump from group to group and converse on any number of topics, from code and artificial intelligence to history and politics to business and…
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