Personal Branding
How to Get AI Chatbots to Recommend You as a Speaker with Carol Cox: Podcast Ep. 494
How would it feel to get an inquiry from someone who wants to pay you $5,000, $10,000, or even $20,000 for a speaking engagement or workshop? And even better, they found you through an AI chatbot. It’s happened to me, and it’s happened to our clients. Here at Speaking Your Brand, about half of our…
Read MoreSocial Media for Speakers – What We Do and Advice We Ignore: Podcast Ep. 493
Get ready for some real opinions on how effective (or not) social media is for you as a speaker. After all, if a post gets thousands of views but none of the right people see what you speak about, what did those views do for your speaking business? I’m joined by Speaking Your Brand coaches…
Read MoreHow to Get Your Next Speaking Engagements: The Bookable Speaker Checklist: Podcast Ep. 492
If you’ve been sending speaker proposals and hearing nothing back, look at three things: relevance, reach, and relationships. Does the organizer understand why your talk fits their audience? Can they see evidence of you speaking? And do people in your network know what you speak about well enough to recommend you? Those are the three…
Read MoreWork With Us: Signature Message Intensive
You have the experience. Now identify the idea you want to carry forward. You have built a meaningful career, developed deep expertise, and accumulated stories, insights, and perspectives that could help other people. But when you think about speaking, writing a book, creating a workshop, becoming more visible, or building a body of work around…
Read MoreThe Difference Between Personal Branding and Thought Leadership
If you’ve ever been told to “build your personal brand,” you’ve probably wondered: Isn’t that the same thing as thought leadership? Not quite. The two are related, but they are not interchangeable. Understanding the difference can dramatically change how you show up, what opportunities come your way, and the impact you have on the people…
Read MoreHow to Develop a Thought Leadership Platform That Creates Influence, Opportunities, and Impact
Most accomplished women don’t have an expertise problem. They have a visibility problem. Not because they aren’t qualified. Not because they don’t have ideas worth sharing. Not because they lack experience. The challenge is that expertise alone rarely creates recognition. You can be incredibly knowledgeable and still struggle to attract speaking engagements, media opportunities, clients,…
Read MoreThe Become Bookable Framework™: The 3 Rs That Help Speakers Get More Speaking Invitations
You can be an excellent speaker and still struggle to get invited to speak. I see this all the time. Someone has deep expertise. They’ve spent years building their career. They have a meaningful message. They may have even spoken at a few events already. But then they hit a wall: They aren’t getting consistent…
Read MoreImposter Syndrome: Why You Struggle to Claim Your Voice and What to Do About It
Why You Need to Claim the Identity of Speaker and Thought Leader Have you ever hesitated to call yourself a speaker or a thought leader — even though you know you have something important to say? If that hesitation feels familiar, you’re not alone. I see this pattern constantly in the women I work with:…
Read MorePersonal Brand vs. Thought Leadership: What’s the Difference and Why You Need Both
Your personal brand isn’t optional anymore, even if you wish it were. In this post and episode of the Speaking Your Brand podcast, I dig into why your personal brand matters more than ever, especially in a world overflowing with content (and now AI-generated content, too), and how it connects to your thought leadership and…
Read MoreCome to Our Orlando Speaking Workshop on February 19
Hey there, it’s Carol, popping in for a minute! I want to make sure you know about our 1-Day Master Your Message & the Stage Workshop coming up on February 19, 2026, in Downtown Orlando, Florida. You’ll go from having a rough idea (or no idea at all!) to building your talk using our Signature…
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