Go from Webinar Idea to Launch
with Expert Guidance & Support

LIVE Online Program
Next Group Starts May 7, 2020
Limited to 10 Women


What you want to do:

  • host a webinar or virtual workshop for your business
  • identify the best webinar topic & offer for your goals and audience
  • create your webinar from beginning to end, outline to slides
  • learn how to sell on your webinar
  • boost your confidence using webinar technology

Who this is ideal for:

  • service-based women entrepreneurs (coaches, consultants, strategists)
  • can sell a virtual offer (program, course, membership, coaching, consulting)
  • wants to take action and do a webinar in the next 4-8 weeks
  • has never done a webinar OR has done a few and wants to improve the content, delivery, and results

What You'll Learn and Do in 4 Weeks:

  • Aligning your webinar topic and content with your goal, offer, and audience (this is SO important and where most people go wrong!)

  • Creating your webinar outline and slides using our unique and proven framework (imagine having your outline done in a couple of hours using our template instead of staring at a blank document for days)

  • Engaging your audience and selecting the right webinar platform for you (ease your tech fears)

  • Sales strategies during and after your webinar and how to promote your webinar so people show up (including email scripts you can customize)

You Get
  • Live Group Zoom Calls

    We meet LIVE on Zoom on 4 Thursdays from 3-4 pm Eastern (12-1 pm Pacific), starting May 7 through May 28, 2020.

    We'll be providing training and you can ask questions and get feedback.

    (The calls are recorded if you want to listen again or if you miss one.)

  • Access to Our Virtual Office Hours

    During your time in the program, you'll also have access to the weekly virtual office hours on Zoom that we're offering to our clients.

    You can pop in to ask a question and connect with others.

    Our virtual office hours are on Mondays from 3-4 pm Eastern (12-1 pm Pacific).

  • Private Membership Site

    You'll have a place to ask questions and get and give feedback.

    We use Mighty Networks to host the online community. You can access it via your browser or their (very nice) mobile app.

  • Action Plan

    You'll get specific homework and action steps to work on each week.

    Accountability and deadlines are essential elements to getting you from webinar idea to launch.

  • Expert Review & Feedback

    Get our expert eyes on your webinar topic, outline, and slides.

    We limit each group to 10 women, so you'll have time to get personalized input and feedback.

    Our expert on-the-spot coaching is what makes the difference in our programs.

  • Supportive Community

    Join a community of like-minded entrepreneurs and leaders who want to be of service to their clients and audience.

    We'll encourage you to find an accountability partner to help each other out with testing webinar platforms.

Get expert advice and feedback


Program + 1:1 strategy session: $997

Program Only: $797

We believe so much in this program and the results our clients have received that there is no risk to you.

If you attend the live group calls and complete and submit the homework assignments and are not satisfied with the program, we will refund your money.

What Program Participants Said:


Asking us to land a date in the first session made it real.

Getting the format for the webinar was HUGELY helpful.

All content was relevant and applicable, immediately.

With your structure and encouragement, I will finally launch an idea that has been percolating for years and I am excited!

— Jean Oplinger, Coach


I wanted to learn how to deliver my content online in a way that is engaging and converts clients.

This group has been phenomenal. It was my first time delivering this content and I'm elated and grateful for your support the whole way. 

The program was invaluable, as is everything Speaking Your Brand offers.

It's always a great combination of practical learning, feedback and fun! Just top quality all around.

— Joy Spencer, Coach

100% Money Back Guarantee


We believe so much in this program and the results our clients have received that there is no risk to you.

If you attend the live group calls and complete and submit the homework assignments and are not satisfied with the program, we will refund your money.

What Program Participants Said:


The program walked me through from idea through execution.

It was perfect timing since I received a last-minute request to speak one week after the program began.

I was ready and received a speaking referral the same day for another event.

I loved how measurable the deliverables were and how you held us accountable.

— Mary Beth Simon, Founder, Niche Partnership Consulting

Bibi Headshot

I knew nothing about the webinar world and learned so much. I think the best part is that it's focused on just doing it.

Because of the program, I actually ran a webinar! I was nervous, but it went well and I feel it helped get my name out there and also connect with colleagues.

This was immensely helpful in the current climate and having the group to check in with and your support was everything.

— Dr. Bibi Pirayesh, Educational Therapist

Questions & Answers
When does the program start and end?

Our next group starts on May 7 and runs through May 28, 2020.

When are the group calls and how do they work?

The weekly live group calls will be held on Thursdays from 3-4 pm Eastern time on Zoom (video).

We strongly encourage you to attend live so you can interact with the other people in the group (you’ll get a lot more out of the program).

But, if you can’t attend a session, the calls will be recorded.

How does the private community work?

You will be invited to a private membership site on Mighty Networks for participants of this program only.

In it, you’ll have access to all of the training materials and be able to share what your homework to get feedback and ask questions.

Mighty Networks is accessible via your browser as well as a (very nice) mobile app.

We intentionally chose not to use a Faceboook group because we want you to be focused and not distracted. 🙂

Is this a course or coaching or a mastermind?

It’s the best of all 3.

You’ll get access to training materials (worksheets, templates, short video lessons) we’ve created.

But, this is much more than a course because it’s live and you get support.

You have access to us in the private membership site and during the group calls to ask questions and get direction. We’ll also be personally reviewing your webinar outline and slides and giving you feedback.

And, the best part is the group aspect: hearing other people’s perspectives and insights is invaluable.

Plus, we’ll help keep you accountable on your goals!

How many people will be in the program?

We're limiting the size of the group to 10 women, so you’ll have plenty of time during the live calls to ask questions and get to know the other women.

How much time will I be spending each week?

Plan on spending about 2-4 hours per week.

What if I’ve never done a webinar before?

That's ok - that's why you're here!

This program is going to help you create your webinar, so you can present with clarity and confidence.

Whether you've done zero webinars, a handful, or many, you'll use our framework to create an engaging presentation that serves your goals and your audience's needs.

Do I need to already have a completed presentation or signature talk?

No, you can start with a brand new topic and content.

If you do already have an existing presentation or signature talk (especially if you've worked with us before), you're in an excellent position to hit the ground running. You'll learn how to repurpose your in-person presentation into a dynamic webinar.

How does the 1:1 strategy session work?

You have the option to add a one-on-one 45-minute strategy session with coach Diane Diaz for an additional $200.

You can use this time to go through your webinar content and slides, sales strategies, audience engagement, and so on.

The session takes place on Zoom.

You can schedule your session during the month you're in the program. (You'll receive a scheduling link when you sign up for the program.)

Your session will be recorded and you'll receive a copy to refer back to.

How much does the program cost?

The program is $797.

You can add on the 1:1 strategy session for an additional $200 (normally $297, so you save $97).

I have other questions.

Great! Feel free to email us at hello@speakingyourbrand.com.

Meet Your Coaches

Carol Cox

Carol Cox is the founder and CEO of Speaking Your Brand® and host of the Speaking Your Brand® podcast.

Carol speaks on thought leadership; women in politics & the public sphere; and values-based communication. During election seasons, she serves as a Democratic political analyst on TV news. Carol has a Master's degree in History and lives in Orlando, FL.

Diane Diaz

Diane Diaz is our lead speaking coach with Speaking Your Brand® and co-facilitates our group programs.

Diane speaks regularly on personal branding, LinkedIn strategy, and women's empowerment. Diane has an extensive background in marketing and branding and is also an Ironman triathlete. Diane has a Master's in Business Administration and lives in Orlando, FL.