Marketing
How to Get AI Chatbots to Recommend You as a Speaker with Carol Cox: Podcast Ep. 494
How would it feel to get an inquiry from someone who wants to pay you $5,000, $10,000, or even $20,000 for a speaking engagement or workshop? And even better, they found you through an AI chatbot. It’s happened to me, and it’s happened to our clients. Here at Speaking Your Brand, about half of our…
Read MoreA Speaker’s Social Media Checklist
If you’re using social media to get speaking engagements, the useful question isn’t “How many people saw my post?” It’s “Can the people who might hire me find me, see what I speak about, and feel confident reaching out?” A big audience can be lovely. It doesn’t automatically become a calendar full of paid talks.…
Read More3 Essential Things You Need to Get Booked (and Paid) as a Speaker
Our clients have collectively made hundreds of thousands of dollars as speakers. These earnings range from $2,500 for an online workshop to $10,000 for a conference keynote to $30,000 for a half-day speaking engagement (these are all real numbers from actual clients). The best part? These women love speaking to audiences, sharing their message, and…
Read MoreStrategies to Become a Bookable Speaker
Become a Bookable Speaker is a four-part podcast series, developed by Carol Cox, founder of Speaking Your Brand®, to help entrepreneurs, executives, and thought leaders land more speaking engagements. Part 1: How to Get Your Next Speaking Engagements: The Bookable Speaker Checklist If you’ve been sending speaker proposals and hearing nothing back, look at three…
Read MoreSocial Media for Speakers – What We Do and Advice We Ignore: Podcast Ep. 493
Get ready for some real opinions on how effective (or not) social media is for you as a speaker. After all, if a post gets thousands of views but none of the right people see what you speak about, what did those views do for your speaking business? I’m joined by Speaking Your Brand coaches…
Read MoreThe 3 R’s for Becoming a Bookable Speaker
If you’ve been sending speaker proposals and hearing nothing back, I would look at three things: relevance, reach, and relationships. Does the organizer understand why your talk fits their audience? Can they see evidence of you speaking? And do people in your network know what you speak about well enough to recommend you? Those are…
Read MoreHow to Get Your Next Speaking Engagements: The Bookable Speaker Checklist: Podcast Ep. 492
If you’ve been sending speaker proposals and hearing nothing back, look at three things: relevance, reach, and relationships. Does the organizer understand why your talk fits their audience? Can they see evidence of you speaking? And do people in your network know what you speak about well enough to recommend you? Those are the three…
Read MoreTo Get Booked and Referred, You Need Signature Stage Segments with Carol Cox: Podcast Ep. 489
If you want more speaking invitations, it’s tempting to think the answer is more pitching, more social posts, and more cold outreach. But event organizers are receiving more speaker submissions than ever. Being one more qualified person in the pile isn’t enough. You need parts of your talk that people can remember, describe, and refer.…
Read MoreHow to Create Speaker-Reel Footage That Helps You Get Booked
Effective speaker-reel footage should help an event organizer picture you on her stage. It needs to demonstrate more than the fact that you can speak. Strong footage shows your message, delivery, personality, audience connection, and range through moments that were selected and filmed intentionally. This means your filming plan should begin before the camera starts…
Read MoreHow to Turn One Signature Talk into Keynotes, Workshops, Podcasts, and Content
You do not need to create a brand-new presentation every time you speak. You need one strong signature talk with a core message, framework, and stories you can adapt to the audience, the format, and the time available. That doesn’t mean giving the same canned talk everywhere. Audience relevance matters. Your healthcare audience may need…
Read More