Business
Why Your Signature Talk Is the Missing Piece of Your Marketing Strategy (And How to Turn Speaking Into Clients)
If you’re posting on LinkedIn, sending email newsletters, recording podcast episodes, updating your website, and still wondering why your marketing isn’t creating the opportunities you expected, the missing piece may not be another marketing tactic. It may be your signature talk. Many entrepreneurs, consultants, coaches, executives, physicians, and thought leaders think of speaking as something…
Read MoreWhat AI Couldn’t Do: Finding the Perfect Name for My Book with Brand Strategist Rebeca Arbona: Podcast Ep. 477
How do you name a book, a framework, or even a business in a way that captures the essence of what you do? After struggling with the title of my book for years, I turned to brand strategist and naming expert Rebeca Arbona for help. What happened next surprised me: in less than an hour,…
Read MoreHow to Create a Signature Talk That Builds Your Thought Leadership and Visibility
In a world where AI can generate endless content in seconds, your signature talk matters more than ever. Because audiences are not looking for more information. They are looking for perspective. They are looking for meaning. They are looking for someone who can help them see the world differently. And that’s what a signature talk…
Read MoreThe Become Bookable Framework™: The 3 Rs That Help Speakers Get More Speaking Invitations
You can be an excellent speaker and still struggle to get invited to speak. I see this all the time. Someone has deep expertise. They’ve spent years building their career. They have a meaningful message. They may have even spoken at a few events already. But then they hit a wall: They aren’t getting consistent…
Read MoreThe Story Only You Can Tell (And Why You Should) with Wendy Romeu: Podcast Ep. 466
Resilience isn’t something you build in the moment—it’s something you build long before you need it. In this episode, I’m joined by one of my clients, Wendy Romeu, founder and CEO of Alluvionic, to talk about what happened when her business was suddenly put to the ultimate test. But this isn’t just a conversation about…
Read MoreBecome Bookable: NEW Online Workshop for Speakers
if you’ve ever thought, “I’d love to speak more… but how do people actually get invited to speak at conferences and events?”, our new workshop is for you. A lot of speakers assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder; it’s because they’re positioned as bookable.…
Read MoreCarol Cox Speaker at Orlando Innovation League
I had a great time speaking to the Orlando Innovation League on what I’ve learned as an entrepreneur, from my early days as a tech founder to starting Speaking Your Brand (a very human-to-human business!) to how I’m using AI to innovate. Big thanks to Rajiv Menon for inviting me, to Scott Gingold for sharing…
Read MoreKnowledge Mindfulness for Complex Times with Dr. Laila Marouf: Podcast Ep. 460
This episode is a rich and timely conversation about how we relate to what we know in an age of constant change and AI. My guest is Dr. Laila Marouf, a former academic who spent more than two decades researching and teaching knowledge management before having a powerful realization during the early months of the…
Read MoreCarol Cox Speaking at Innovation Stories in Orlando
If you’re in the Orlando area, join me at Orlando Innovation League’s Innovation Stories on Tuesday, February 24. Innovation Stories is an evening focused on the real journeys behind innovation – the decisions, pivots, lessons, and moments that shape leadership, growth, and change. I’ll be sharing my real-world experiences and practical insights that people…
Read MoreWhy You Need to Develop Your Thought Leadership
What You’ll Learn Thought leadership isn’t about being the loudest voice in the room—it’s about being the clearest, the most compelling, and the most useful.It’s about developing a point of view that resonates, inspires, and moves people to act. In this guide, you’ll learn: What thought leadership really is (and what it’s not) Why the…
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