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If you’re like many of the women we work with, you’re an expert in what you do.
Clients value the work you do for them and you’re good at it.
You provide useful presentations and trainings for your audiences.
AND you know there’s a bigger impact you want to make.
You’d like to position yourself as a thought leader, but perhaps you’re not sure what exactly that means or how to do it.
In this episode, I share 3 types of thought leadership models.
A lot of times we see someone who we would categorize as a thought leader and think that we can’t do what they do – and you don’t have to be just like them.
You can see which of these 3 types most closely aligns with who you naturally are.
Just like your business model influences your customer segments, value proposition, key activities, and channels, your thought leadership model will do the same.
Once you have an understanding of which type of thought leader you are, your goals, your message, your content, and your platforms will be much clearer and easier to implement.
In addition to listening to this episode in your favorite podcast app, you can also watch it on YouTube.
While you’re there, be sure to Subscribe to our YouTube channel. We’re going to be adding more videos!
About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it’s through women’s stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com.
Links:
Show notes at https://www.speakingyourbrand.com/233.
Download our FREE workbook on how to position yourself as a thought leader: https://www.speakingyourbrand.com/guide/.
Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Schedule a consult call to talk about creating your signature talk and thought leadership platform: https://www.speakingyourbrand.com/contact.
Connect on social:
- Carol on LinkedIn = https://www.linkedin.com/in/carolcox
- Carol on Instagram= https://www.instagram.com/carolmorgancox
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