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When you hear “Maslow’s hierarchy of needs,” does a shape come to mind? How about “sales funnel?” These are both examples of frameworks. Having a framework is a tremendous asset for your business – you can use it for sales conversations, on your website and marketing materials, and of course for your presentations. Frameworks help…
Read MoreSpecial Podcast Series on Frameworks Having a framework is a tremendous asset for your business – you can use it for sales conversations, on your website and marketing materials, and of course for your presentations. In these episodes of the Speaking Your Brand® podcast, you’ll learn why you need a framework for your business and…
Read MorePodcast Episodes on TEDx Talks Interested in giving a TEDx talk but aren’t sure where to start? In these episodes of the Speaking Your Brand® podcast, you’ll learn how to find your big idea, how speakers are selected, and strategies for creating and preparing for your talk. Want one-on-one help to find your idea and/or…
Read MoreSpecial Podcast Series on Leadership What does it mean to be a leader for your audience, your clients, your community, and yourself? In these episodes of the Speaking Your Brand® podcast, you’ll hear the leadership lessons I’ve learned from successes and failures, as well as how to advocate for yourself and others, positioning your personal…
Read More![Scientists Need to Tell Stories Too with Karen Corbin, PhD, RD [Storytelling Series]: Podcast Ep. 138 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2019/09/138-SYB-KarenCorbin-BlogPost-1-300x150.jpg)
If you’re sharing something personal in a presentation or a talk, you know that you should make it a story and include stories in your presentations in general. What about if you’re presenting on topics that are more data-driven or research-based? You should definitely include stories as well. My guest in this episode is Karen…
Read More![The Missing Ingredients in Your Stories [Storytelling Series]: Podcast Ep. 137 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2019/09/137-SYB-Solo-BlogPost-300x150.jpg)
We’ve all heard to use stories in our presentations. Stories make our content more interesting and memorable for the audience and can aid in learning. What I’ve seen is that we’re good at providing a *summary* of the story. But, what we’re not doing is *telling* a story. What’s the difference? 5 key ingredients…
Read MoreSpecial Podcast Series on Storytelling In Your Presentations How can you select the best stories to include and how you can tell them better? These episodes of the Speaking Your Brand® podcast are to help you tell better stories in your presentations, whether you’re delivering a business presentation, a conference session, or a keynote. Listen…
Read More![How to Use the Feedback Form for Higher Quality Lead Generation [Money Series]: Podcast Ep. 136 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2019/08/136-SYB-Compilation-BlogPost-300x150.jpg)
How can you use increase leads and sales at your presentations? By asking for them! Having a feedback form that the audience fills out is one of the best ways to generate leads, especially if you don’t feel comfortable making a hard sales pitch in your presentation or if the place you’re speaking at forbids…
Read More![Gender Pay Gap: Talking About Uncomfortable Topics with Your Audience with Michelle Gyimah [Money Series]: Podcast Ep. 134 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2019/08/134-SYB-MichelleGyimah-BlogPost-300x150.jpg)
For many companies, the gender pay gap is one of those issues that they want to be seen as making progress on, yet having real conversations around it, that lead to action, can be challenging. How can you approach an uncomfortable or difficult topic with your audience, so that they open up and you can…
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