We will work together to ensure you have a strong, flexible narrative that can guide your contributions during panels and speaking engagements. This includes:

• Message Pillars: Three clear themes you want to be known for, regardless of the specific questions asked.

• Positioning Statements: Short, memorable ways of introducing yourself that highlight your broader identity.

• Panel Techniques: Strategies for weaving your narrative into moderator questions, connecting with fellow panelists, and leaving a strong impression with the audience.

• Impact Metrics: Specific outcomes you’ll look for (e.g., new LinkedIn connections, invitations for follow-up conversations, recognition as a thought leader).

We’ll begin shaping the foundation of your personal brand, which you can refine further after the panel:

• Narrative Framework: Identifying your career throughline.

• Elevator Pitch: A concise and compelling way to present yourself at conferences, in networking, and on panels.

Deliverables:

• Prep Session (Zoom, 1 hour): Mapping your message pillars, outlining responses, and role-playing scenarios.

• Preparation Document (PDF): Customized guidance with your narrative outline, key message pillars, suggested positioning statements, and preparation tips.

• Optional Add-On: Post-Event Debrief Session: A follow-up session to evaluate what worked, what resonated, and refine your narrative for future opportunities.

• Optional Add-On: LinkedIn Update Roadmap: How to refresh your profile to reflect your expertise, highlighting partnerships, facilitation, and your unique perspective.