Thought Leadership
Can I Tell It’s You? What a Brand Voice Is and Why You Need One Especially with AI and ChatGPT: Podcast Ep. 340
Today, we’re delving into a topic that lies at the heart of powerful communication and compelling thought leadership: brand voice. If you’ve ever wondered, ‘How can I stand out in a crowded market?’ or ‘How can I make my messages resonate more deeply with my audience?’, then this episode is for you. We’re going to…
Read MoreCreating Compelling TED-Style Talks Based on Academic Research with Tanya Golash-Boza, PhD: Podcast Ep. 339
I talk a lot about the power of public speaking for building brand awareness, generating leads, and becoming known in your industry. The other power of public speaking is to influence social change. Throughout history, public speakers have inspired us about what’s possible, from JFK’s moon speech to MLK’s I have a dream. TED…
Read MoreEscaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD: Podcast Ep. 338
What does the journey look like to evolve from an expert presenter to a sought-after speaker and thought leader? How can you escape what I call “the expert trap” and make the shift into thought leadership? My guest and Thought Leader Academy graduate, Teri DeLucca, PhD, has done exactly this. I know you’ll be inspired…
Read MoreGo from a Good Speaker to a Great Speaker with These 5 Lessons from ‘Hamilton’ with Carol Cox: Podcast Ep. 336
This episode airs the week of our 4th of July holiday in the United States, so I thought I’d take this opportunity to re-air one of my favorite episodes. If you want to go from being a good speaker to a great one, there are key elements to infuse into your content and delivery.…
Read MoreThe Power of Personal Storytelling for Thought Leadership: Carol Cox on Ravel Radio
On this episode of Ravel Radio hosted by Cara Steinmann, Carol Cox shares a personal story about resilience and overcoming adversity. She discusses her difficult experience in local politics and how it inspired their career path and passion for supporting women in thought leadership. Carol touches on various insights about women’s roles in society, biases…
Read MoreBecoming Better at Navigating Life Transitions: Carol Cox on the Reframe to Create Podcast
It’s rather ironic that I consider myself as someone who doesn’t like change – I’m very routine-oriented. And yet I’ve been through lots of changes and pivots in my career and businesses and I’ve embraced each one. What makes me good at navigating transitions? Joy Spencer was on a mission to find out! Joy and…
Read MoreBuilding Your Personal Brand: Establishing Thought Leadership Online and Offline with Carol Cox and Diane Diaz: Podcast Ep. 333
We’re continuing our new series on personal branding. If you caught our episode last week, we dug deep into defining what a personal brand is. We chatted about how to discover your unique brand, and why it’s crucial as a thought leader to sync it up with your audience. Today, we’re all about building…
Read MoreDefining Your Personal Brand: The First Step to Becoming a Thought Leader with Carol Cox and Diane Diaz: Podcast Ep. 332
We’re kicking off a new series all about personal branding. Do you know you have a personal brand, whether you’re aware of it or not? Now more than ever, your personal brand is essential. We’re all swimming in a sea of online content, from social media posts to podcasts and videos, and even AI…
Read MoreIgniting Change by Using Your Voice: How One Instagram Post Turned into a Powerful Movement with Sharon McMahon: Podcast Ep. 331
We are wrapping up our podcast series on Using Your Voice with a very special guest. Sharon McMahon is a former high school government and law teacher whose Instagram went viral in 2020 (she now has over 1 million followers!) and who is the host of the podcast Here’s Where it Gets Interesting. Sharon…
Read MoreFrom Expert to Thought Leader: 3 Key Strategies You Need Now to Set Yourself Apart in Our New AI-Driven World: Podcast Ep. 327
If I take a look at your slide deck or presentation outline and I can’t tell that the content is yours (vs. another speaker on your topic), you’re in danger of being a commodity speaker. Commodity speakers are undifferentiated and interchangeable. It will be harder for you to attract higher-profile speaking engagements, raise your speaking…
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