Signature Talk
Your Stories and Experiences Shape Your Thought Leadership and Signature Talk with Samantha Irwin: Podcast Ep. 364
If you think your stories and experiences from long ago aren’t relevant to what you do now, what you speak about, and your overall thought leadership message, this conversation will show how much our past experiences shape who we are and reflect what matters to us. In this episode, our lead speaking coach, Diane…
Read MoreFrom Burned Out to Lit Up: How Cara Houser Turned Her Signature Talk into a Best-Selling Book: Podcast Ep. 363
Speaking and books go hand in hand. Many authors are public speakers and many speakers have written books. What does it look like to take your thought leadership message and turn it into both a signature talk and a published book? That’s what we dig into with my guest and Thought Leader Academy grad Cara…
Read MoreIntegrating Thought Leadership and Lead Generation in Your Signature Talk with Danielle Hayden [Case Study] Podcast Ep. 362
Many speakers use public speaking as a way to build awareness for their business and attract leads and clients. Speaking is an excellent way to do this because you automatically have credibility and authority by standing in front of a group of people. However, an opportunity I see speakers miss is that they forgo…
Read MoreCreate Real Change by Shifting Your Identity to Who You Want to Be with Kim Foster, M.D.: Podcast Ep. 357
How can you accomplish what you want, from the small to the big? As we gear up for the new year, I’m sure there are things you have on your vision board and list of goals you want to achieve. There are practical, tangible steps you can take (the what and the how). There’s also…
Read MoreWhat a Signature Talk Is and What It Should be Doing for You with Carol Cox: Podcast Ep. 355
We’re continuing our new podcast series on thought leadership. Today we’re going to take a look at what exactly a signature talk is and what it should be doing for you. Any presentation you give *should* be a signature talk. Why? Because any presentation you deliver should be a combination of your expertise +…
Read MoreThe Power of Frameworks: How Sharon Ehrlich Found Her Voice and Message: Podcast Ep. 353
Many accomplished professional women come to a point in their lives where they struggle to balance their personal and professional responsibilities. Whether it’s their high-pressure career, raising children, caring for aging parents, or all of the above, it can often feel like you lose control over your lives and yourself in the process. On this…
Read MoreHow to Monetize Your Public Speaking with Lead Gen Talks and Paid Gigs with Carol Cox: Podcast Ep. 344
I know you enjoy speaking – AND you want to make sure you’re getting an ROI from it. Your ROI can come from getting paid to speak and/or from getting leads and clients from your presentations. If you don’t consistently get leads from your presentations, there are a few things you can do to…
Read MoreWhy YOU are the Messenger for Your Idea and Audience with Carol Cox: Podcast Ep. 343
I often hear from clients that they feel like their topic isn’t unique, that what they would present on others have already been said. And they’re right: That will always be the case – there are always going to be lots of people out there who do or say something in the same umbrella…
Read MoreI Almost Got Stuck in the Expert Trap: How I Escaped and Delivered My Recent Successful Conference Presentation by Carol Cox: Podcast Ep. 342
I *almost* got stuck in the expert trap when I was creating my recent presentation for MAICON called Maintain Your Brand Voice Through AI Personalization and Storytelling. I had lots of slides filled with examples and case studies. Useful, sure, but not impactful or memorable. I knew it was missing heart and soul. Fortunately, I…
Read MoreUnearthing Your Unique Message: Discovering What Makes You Stand Out with Judy Carlson: Podcast Ep. 341
Raise your hand if you’re used to giving presentations chock full of information, facts, and figures? You are not alone! Many of us get comfortable doing this, probably because that’s how we got started as speakers and presenters. But, your audience doesn’t need to hear tons of facts and figures; they need to understand the…
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