Become Bookable
Online Workshop for Speakers

Find Gigs. Pitch Smart. Book Business.

Learn how to become the kind of speaker event organizers want to invite.

You have valuable expertise and ideas worth sharing.
Maybe you’ve spoken before in meetings, trainings, or panels — or you know speaking could open doors to bigger opportunities.

But when it comes to getting invited to speak, things can feel unclear.

❓ You’re not sure which speaking opportunities are actually worth pursuing.
❓ You’re unsure how to position your expertise so event organizers see you as a great fit.
❓ You’re wondering what kind of talk you should offer — or whether you even have a “signature talk” yet.
❓ You’re asking yourself: How do I move from being an interchangeable expert to someone who gets invited to speak?

You've come to the right place!

In this live, hands-on online workshop, you’ll learn how to position yourself as a bookable speaker — someone event organizers want on their stage.

You do the work in our workshop!

Because speaking engagements happen when your message, positioning, and visibility are aligned.

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LIVE Workshop on Zoom
Wednesday, April 15, 2026
1:30-4:30 pm Eastern

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Here’s What You Really Want to Do:

  • Turn every speaking opportunity into a way to attract leads and clients
  • Get paid to speak - and know exactly what to charge
  • Have speaking invitations come to you because your positioning makes it easy to say yes to you
  • Spend less time writing proposals and pitches (hello, AI + templates!)
  • Feel confident every time you speak because you know your message and offer are aligned
  • Have a clear action plan

This is for you if…

  • You’re an entrepreneur who wants speaking to be a key part of your business growth
  • You’ve spoken before - or you’re just getting started - but haven’t seen the client results you want
  • You feel unsure about how to pitch yourself, what to charge, or how to follow up
  • You want your talks to do more than inform - you want them to inspire action and generate business
  • You’re tired of overthinking and procrastinating and you're ready for a clear plan that actually works

Get expert training and feedback to monetize your speaking.

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Regular Price: $495

Early Bird Price: $395

Live on Zoom: Wednesday, April 15, 2026, 1:30-4:30 pm Eastern

Have you ever had one of these experiences after giving a presentation?

#1: You shared a lot of valuable information… but it didn’t lead to more speaking opportunities or invitations.

#2: Your presentation covered a broad topic like leadership, mindset, or communication — and afterward you realized it sounded like many other talks out there.

#3: People said, “Great talk!” — but nothing changed afterward. No follow-up conversations, no invitations to speak again, no momentum.

If any of these feel familiar, you're stuck in what I call The Expert Trap.

What event organizers are really looking for is thought leadership — a unique message and a talk that wows and creates meaningful impact.

In the Become Bookable workshop, you’ll learn how to move beyond the Expert Trap and start positioning yourself as the kind of speaker event organizers want to invite.

Why This Matters

Our mission is to develop more women thought leaders and prominent speakers. Speaking is one of the fastest, most impactful ways to build your credibility, your influence, your reach, and yes, your revenue.

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The ROI of Working With Us

I learned how to reach out to companies and position myself as a paid speaker that they would want to bring in.

As a result of that outreach and updating my LinkedIn and website with what I learned, I have sent over $10,000 worth of speaking and training proposals.

At this moment, I have officially booked $4,000 and still in progress working out details with the others.

I applied for an out of state speaking opportunity, and whether I get it or not, I now have an understanding of what event organizers want and how to find those kind of opportunities, so that knowledge is so much more than just one event.

I'm evolving my business to include more ways for getting paid to speak. Before working with Speaking Your Brand, I had zero strategy for how to do this, whoever randomly asked invited me was my strategy, and it was usually unpaid. Now, I feel like I have the skillset and the confidence to make speaking a viable part of my revenue.

 

Sarah Lynn - Wallace-med
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Sarah Lynn Wallace
Founder of Enneagram MBA, Speaker, Workshop
Facilitator, & Podcaster

What You'll Learn and Do in Our Hands-on Workshop:

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  • Define your speaker positioning so event organizers immediately understand why you’re the right person for their stage.

  • Learn how to find speaking opportunities based on your goals, topics, and target audiences and start making a list.

  • See what typical speaking fees are and what you can charge based on your level of experience, topic, and audience.

  • Write your speaking proposals using our prompts and worksheets plus a little help from ChatGPT.

  • Optimize your LinkedIn profile and speaker page to attract speaking invitations.

  • Get personalized feedback from us and the other participants in the workshop.

You Get
  • Live Group Zoom Call

    We meet LIVE on Zoom on Wednesday, April 15, 2026.

    Time: 1:30-4:30 pm Eastern (10:30 am-1:30 pm Pacific)

    We'll be providing training; time for you to work on your positioning, speaking proposals, fees, speaker page, and LinkedIn profile; and you can ask questions and get feedback.

  • Expert Coaching & Feedback

    Benefit from our expert on-the-spot coaching and feedback during the workshop.

  • Workbook with Prompts & Examples

    You'll receive a PDF workbook with training resources, writing prompts, examples of speaking proposals, a fee chart, and how to find places to speak.

  • Event Prep Checklist

    You'll also receive our Event Prep Checklist PDF so you'll feel prepared before your speaking engagements.

  • Supportive Community

    Be a part of a community of like-minded women entrepreneurs and leaders who want to be of service to their clients and audience.

What Past Workshop Attendees Said:

I learned so much from this workshop. You did a great job outlining the different components of the business aspect of speaking. Finding speaking gigs, charging and what to offer clients. Thank you so much!

The workshop was very informative! I really appreciated having the workbook as a tool. The flow of the session (including time to complete the prompts in the workbook, time experimenting with ChatGPT, breaks) was perfect.

You do a GREAT job keeping us engaged, present, and learning. I feel like you truly want us to succeed so you are generous with your support, encouragement, and information sharing.

This was the best 3 hours spent learning!

Workshop Agenda
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Welcome & Introductions

The Bookable Factor

Build Authority Before You Pitch

Strategic Outreach That Works

Optimizing your LinkedIn profile and speaker page to attract speaking invitations

Speaking fees, what to charge, and how to negotiate

What Clients Have Said:

Teri DeLucca-med
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I learned the business side of public speaking and have submitted proposals and pitched my talks and have had 2 paid speaking events now, totaling $10k.

I launched my speaker page and it is going really well. I have more events coming up!

— Teri DeLucca, EdD, Owner of Education Training Company

Angela-Hosking-Headshot-circle
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I'm a numbers person when it comes to investing in myself and here is the ROI I can share:

I booked 8 paid speaking engagements in one year and my average speaking fee was 5x more than it was prior to going through the program. I filled a workshop using their selling techniquesmaking multiple four figures in tickets.

— Angela Hosking,
Founder of Her One Tribe, Speaker, Workshop Facilitator, & Author

Michelle Gyimah
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I've always known that working on my speaking skills was a key part of my business that I needed to invest in. I've spent years listening to Carol's podcast.

The benefits from working with Speaking Your Brand have been immense. I've booked several paid talks.

— Michelle Gyimah, Speaker & Workshop Facilitator on the Gender Pay Gap in the U.K.

MaureenTaylor
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Working with Speaking Your Brand absolutely changed my business. More bookings and higher fees, plus clients now say ‘yes’ without a pause.

—  Maureen Taylor, The Photo Detective®

Meet Your Coaches

Carol Cox
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Carol Cox is the founder and CEO of Speaking Your Brand® and host of the top-rated Speaking Your Brand® podcast, now with 450+ episodes inspiring women around the world.

A sought-after speaker herself, Carol is known for her work at the intersection of women’s leadership, storytelling, and AI. She helps entrepreneurs and executives transform their stories into unforgettable talks that build influence and spark change.

Carol has worked with speakers for TEDxOrlando since 2017.

During election seasons, Carol appears regularly as a political analyst on TV news. She has been featured in Forbes and was named one of Orlando’s Women of the Year. She's currently a Trustee for Florida Executive Women.

With a Master’s degree in History from Emory University and two decades of experience in tech and business, Carol brings both deep expertise and a passion for amplifying women’s voices. She lives in Orlando, Florida.

Diane Diaz
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Diane Diaz is the lead speaking coach at Speaking Your Brand®, where she guides clients to find their voice, build their confidence, and deliver talks that make a lasting impact.

With over two decades of experience in marketing, branding, and teaching, Diane brings a unique blend of strategy and storytelling to her coaching. She speaks regularly on personal branding, LinkedIn strategy, and women’s empowerment, helping professionals stand out in their industries and step into leadership roles.

Diane is currently serving as Vice President of the Women's Executive Council and mentors young women on their careers.

Beyond her business expertise, Diane is also an Ironman triathlete, embodying the discipline, resilience, and determination she inspires in her clients.

Diane holds a Master’s degree in Business Administration from UCF and lives in Orlando, Florida.